During TweetUp SCC, Kanna Taylor (from the SCC Marketing and Communication Department), mentioned that she uses HootSuite to aggregate her social media accounts. I think she may have swayed me from the app that I currently use to aggregate accounts, TweetDeck.
TweetDeck, or any aggregator, is an application that allows you to view and post to all of your social media accounts in one place. You can add Twitter, Facebook, Foursquare, LinkedIn, MySpace, and Google Buzz accounts, as well as customized searches, that will appear in individual columns. TweetDeck also allows you to add links, shorten links and tweets, attach media files, and includes all of the basic Facebook and Twitter features. This is really convenient when you want to check all accounts without having to open and close each app or Web site. It is also really convenient when you want to post the same information to multiple accounts simultaneously. You can also schedule posts to go out at specific dates and times in the future.
You can individually connect your Facebook and Twitter accounts, Twitter and LinkedIn accounts, and so on, but I find that I use each application for different purposes. I don’t want to always post the same thing to multiple accounts, but when I do, I find TweetDeck to be a good choice. For instance, I use Twitter more for gathering/sharing resources and networking; I use Facebook mostly for family, friends, and reconnecting. I tweet and retweet much more often than I post to Facebook, so I don’t want to bog down family and friends with things they don’t want to see (or that would make them hide or unfriend me).
TweetDeck has several options for use – there is a desktop application that you can download and install locally, there is an iPhone and Android app, and they’ve just started beta testing a Web-based app that will run from your browser. I am looking forward to being able to access my TweetDeck account from a browser. I have the iPhone app, but it seems a little buggy and closes each time I try to mark posts as read. With the iPhone app, I have also not been able to add any social media accounts beyond Twitter and Facebook. The desktop application works fine, I can add all of my accounts, and it is easier to view multiple columns; but since TweetDeck is in beta, I cannot have it installed in my office. Since I administer the PBL Facebook and Twitter accounts, having the desktop version would be handy…which brings me back to why I’m eager to see the release of the Web app.
For more information about HootSuite, see Kanna’s blog.
For a quick TweetDeck video demo, here you go -
Quick followup - if you want a pseudo desktop app for Hootsuite -